Desmond Tutu: A Case Study in Media

Categories: Media

Sharon Schmickle at MinnPost does a case study about how a story spreads through media, and the case in question is the Desmond Tutu story our Matt Snyders broke in these very pages.

It's a big win for activists, to be sure. Cecilie Surasky, who is mentioned in Schmickle's post (and who we profiled), is using their efforts pushing the story as a primary fundraising tool.

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