Brett Favre's junk was worth $12,000 [VIDEO]

A worthwhile investment?

We've long known that Deadspin paid an anonymous source for the cock shots and sexts it said Brett Favre sent to Jenn Sterger, just like it pays for other news. But until today we didn't know how much Favre's junk was worth.

Now we do.

Deadspin is part of the Gawker Media hive. And in a swagger-filled interview about the ethics of writing checks for scoops, Gawker Media founder Nick Denton boasted, "$12,000 for the Favre story. That was an incredible investment."

Maybe he's got a point. In August, the Vikings invested $16 million for the rest of Favre and his extremities, and look what it got them: A losing record and a gimp who's now the focus of an NFL investigation.

Watch:

The Favre File:

• Jenn Sterger claims Brett Favre penis pictures
• Deadspin defends Brett Favre naked in crocs story
• Gawker's Nick Denton claims moral high ground on Brett Favre penis post
• Slideshow: Naked in Crocs, A Favre Fantasy
• Deadspin says it will publish Brett Favre penis pics
• Brett Favre's penis revealed by Deadspin (Warning: Graphic photos)
• NFL checks out Brett Favre's penis
• Masseuse claims Brett Favre sexual harassment
• Favre admits his reputation's at stake
• Favre sexting on Monday Night Football
• Favre sexting story eclipses 500th TD pass
• Brett Favre's still bad to the bone for Wrangler
• Favre's penis can't catch a break (Video)
• Stephen Colbert on Brett Favre's jock (Video)
• Gregory Favre disavows cousin Brett's predicament
• Favre's little quarterback stars in animated movie (Video)
• Bill Maher on Brett Favre: Pee-pee wrong stalking (Video)
• Brett Favre Wrangler ads cut from NFL broadcasts
• Jenn Sterger lawyers up
• Deanna Favre on 'Good Morning America' and 'Fox & Friends' (Video)
• Jimmy Kimmel gets into Brett Favre's Wranglers (Video)
• Favre left Sterger voicemails, not penis pictures
• Allison Torres: I saw Favre's penis sext too
• Jenn Sterger's Versus show canceled over limp ratings
• Jenn Sterger readying legal blitz on Brett Favre?
• Conan O'Brien returns with Brett Favre's penis (Video)
• Jenn Sterger goes deep with NFL on Brett Favre