Star Tribune website redesign launches
|Star Tribune: Out with the old, in with the new.|
It's the next stop on a journey that publisher Michael Klingensmith has said will eventually lead to a pay wall for at least some of the Strib's best content.
At first glance on a desktop screen this morning, everything looks cleaner, with less ad clutter, spread across three columns instead of four. Advertising appears more strategically placed, and larger without being a distraction. The homepage and major section fronts--news, politics, sports, entertainment etc.--all greet readers with top story boxes with rotating headlines and photos, and a stack of the top headlines.
On the main section fronts, you scroll down for breakout features, columnists, blogs, and multimedia. The text is now larger and easier to read, with a feature that lets you customize the size. Pages load noticeably faster. All stories now make it easier to share content on Facebook and Twitter. And photos get much bigger.
Here are the before and after shots:
|Star Tribune, Monday, April 4.|
|Star Tribune, Tuesday, April 5.|
|Star Tribune and MPR redesigns. Separated at birth.|