Pay-for-snuggle business to open in Wisconsin, swears it's all platonic

Categories: Weird Wisconsin
SnuggleHouse.jpg
"The benefits of TOUCH THERAPY are proven by modern science," the Snuggle House's website says. "Increased oxytocin levels and a sense of well-being can last for DAYS after a snuggling session."
The Snuggle House was supposed to open earlier this week on the second floor of an East Main Street building in Madison. But city officials have yet to sign off on the business's building inspection, and they're dragging their heels mainly because of worries the cuddling there might get a little too hot and heavy.

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"The city's primary concern is, we don't want a house of prostitution popping up," Madison assistant city attorney Jennifer Zilavy told WKOW TV.

But Snuggle House assistant manager Emily Noon swears it's not like that.

Professional snugglers (they actually don't receive any special training) engage in "intimate, non-sexual touch," Noon told WKOW. "There's so many people who don't have a significant other in their lives that just need to be held."

Here's the Snuggle House's lineup of "cuddle therapists" (they're all college students), featuring four attractive women and some lucky dude named Lonnie:

SnuggleHouse1.jpg
The Snuggle House

Lonnie told Wisconsin's Channel 3000 that when he heard a snuggling business was coming to Madison, "I was thinking to myself, 'Man, that is such a good idea.' Whether they admit to it or not, every human being needs love, needs to be cared about, needs physical contact as well."

Assuming the city eventually loosens up and gives the Snuggle House the OK to open, an hour of cuddling will cost $60. A dollar per minute of snuggling seems kinda high, but hey, it's a free country after all.

And lest you think a business of this sort couldn't possibly fly anywhere other than Weird Wisconsin, know that Madison's Snuggle House is modeled after a place called the Snuggery in New York City.

h/t -- Gawker

-- Follow Aaron Rupar on Twitter at @atrupar. Got a tip? Drop him a line at arupar@citypages.com.


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58 comments
delmarva
delmarva

They've been doing this in Tokyo for years. My only complaint: If it's "only about the human need to be touched" why is it that all the snuggers pictured are young and attractive? If I'm 55, have a clean appearance, bill of health and criminal record and apply for a job there, is that a deal killer? My guess: You betcha. If that's the case, this is *not* just about "the need for human touch" until I see more diversity (especially in age and attractiveness) of those doing the snugging.

Adrian Radulescu
Adrian Radulescu

Yes. This guy's grin and the mellow toy giraffe in the background are a giveaway. Where is this again?! :-)

k2yeb
k2yeb topcommenter

For the lonely, strange, and perverted. Had these in Asian countries for quite some time. This is what happens when people are on phones 24/7 and can't find a date without a website. 

Kathleena Formica
Kathleena Formica

I'm ready. I'm a hugger partly because I get one in return. I need all I can get.

Jill Hildebrant
Jill Hildebrant

I don't think I would pay for this...I'd rather just have a friend sleep over!!

Dolly Devitt
Dolly Devitt

How they'll really cash in is when snugglee falls asleep and has to pay big time.

oyenjp
oyenjp

In Korea, they have "Kiss Rooms."

Dawn Geving
Dawn Geving

I could become a professional 'snuggler'. :)

Kent Gutzmer
Kent Gutzmer

Why, thats ridiculous! I wouldnt pay over $625.00 for a session. (Y)

BigLex SouthSide WherevaImat
BigLex SouthSide WherevaImat

Yea.. uh.. "snuggle".. that's right hunny, its not what it looks like.. we were just "snuggling"... for the oxytocin.

Justin Irvine
Justin Irvine

First you have to find someone to cuddle with and for some of use that is damn near impossible.

DaveA55
DaveA55

Poor choice of words there Jennifer lol.  Lots of things will "pop up" I'm sure..

Personally, I'd "snuggle" all those girls.

Wini Von Bago Johnson
Wini Von Bago Johnson

yep, definitely prostitutes, if it was just that, then there would be no tee shirted blond chics, pandering, its bullshit. make people learn how to connect, not prostitute or just legalize prostitution. god I hate the midwest mind set. such bullshitters!

Blamey VanDamme-pen
Blamey VanDamme-pen

I just recently used cuddle time as my excuse for being a little late to work. My wife is the best cuddler, and I swear we are happier and healthier!

Matthew Martin
Matthew Martin

Have the women be the "big spoon". Boner problem remedied.

Jeff Skinner
Jeff Skinner

Pay money to snuggle with a Sconnie Cheddarhead.. There has to be a way to attach a barnyard animal joke to this.

Keira Kleen
Keira Kleen

Oh the Moral Indegnation of it all and this from the Paper with the In and Out section. I need to take a shower now that I read all your filthy comments. PERVS.

Jason Thomas Borneman
Jason Thomas Borneman

Considering the owner's published book on becoming "a millionaire sex addict" I don't see this opening any time soon. Great idea, as I understand the comfort of touch even from a stranger, as long as it's in a safe environment. If it opens I do see that male arousal will be the rise and fall of said business when the first person calls sexual harassment.

Adam Klugherz
Adam Klugherz

I just don't see that as feeling the same as snuggling with someone that actually wants to be there... Whatever though, to each their own as long as no one is getting hurt.

Amore Di Mastini
Amore Di Mastini

Damn.. I had this idea a few years ago...shoulda jumped on that..

Corey Schatz
Corey Schatz

How much to snuggle Jennifer and Hannah at the same time?

Leonard Hanson
Leonard Hanson

This is a little like stopping for PIE at Perkin's, it's just not the same as eating it at home at the kitchen table. And your wife doesn't understand when she discovers that you are getting it on the side.

Nicholas Rupar
Nicholas Rupar

This has to be the most boring job of all time, just lying around for your whole shift.

Mandi Wyman
Mandi Wyman

I would totally be a snuggler as a part-time job. I can even spoon from the back - I hear boobs in your back can be comforting. haha!

Samantha Steinbring
Samantha Steinbring

I really don't think snuggling would have the same effect with a random person as with a bf/gf

Rick Miller
Rick Miller

They have this type of business in Boulder. CO I know a woman who gets paid to snuggle

Judy Moe
Judy Moe

I'll meet you there! People I know get massages just for the human touch of it, and I don't see this as much different, just better.

delmarva
delmarva

Looks like "Those over 25 need not apply." Can you fit the bill?

delmarva
delmarva

Looks like only those 25 or younger, fit & trim, with blonde hair (for women) or *lots* of hair (for men) need apply. Can you clear all those hurdles?

delmarva
delmarva

Source for that info about the owner's book?

delmarva
delmarva

Ya. Get OSHA on the case right away.

delmarva
delmarva

Any idea what she earns?

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