Bloomy's Roast Beef: A first look at the new food truck

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Real deal roast beef straight from the streets
It's clear that a lot of love and care went into the new Bloomy's food truck. If the tender-as-a-mother's-love roast beef wasn't enough, there's also the chronicle that owners Katie J and Ryan Bloomstrom maintained on their blog. Katie's writing is so candid and charming it's hard not be pulling for this truck to be a huge success.

The real test for any truck is always that first taste. They pulled into a space on Marquette this week and began peddling their wares. We joined the respectable line and, with Arby's neon blinking in the background, placed our order.

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The Bloomy's Classic sandwich
The original roast beef is paper-thin slices of pink meat piled on a shiny domed bun with just a sprinkling of what tasted like a Cajun seasoning mix, without any heat. Alone it could have used just a touch more salt. With a squirt of "horsey" sauce, the nasal-clearing kick perked it right up. For only $4.50, it was plenty of food to conquer a modest appetite.

The Longhorn was the same beef on a not-too-chewy ciabatta roll with a dose of their tangy barbecue sauce and cheddar cheese. Sadly, the cheese had melted in some unappealing clumps. It completely lacked the desired goo-factor ($8).

The French dip was served on the same ciabatta with a nicely melted Provolone and a well-season jus on the sauce ($8).

Sides of fries, veggies, and tots are all available for $2. The one item that wasn't on the menu that I'd like to see is a side of giardiniera. A zesty pickle twang full of heat would be a fantastic foil. Perhaps Bloomy's Not-So-Philly sandwich, with its green peppers, onions, and Swiss cheese, would fill that bill--next time.

Bloomy's Roast Beef
Bloomy's website; Twitter



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3 comments
Lone Mountain Truck Leasing
Lone Mountain Truck Leasing

This is very nice designed food truck. I really like this type of food truck because they provide nice services to their customer. Food are also good.

Katherine Johnson
Katherine Johnson

Aaah, trust us Joy - we're on the cheddar cheese like... well, cheese on beef? We've just found a "better cheddar" & are smoking it in-house. Give it another shot & tell us what you think!

Joy Summers
Joy Summers

I'll be back! You had me at rhyming cheese.

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