Bon Iver's Grammys poster is far worse than Skrillex's

Categories: Bon Iver
boniver_grammys_poster_crop.jpg
A small portion of the ugliness.
The past 24 hours have been admittedly strange for the cult of Justin Vernon. As has already been discussed in detail, Bon Iver's self-titled, pastoral folk album is up for four Grammys at the February 12 show, and these are in major categories that seem to be within reach. Vernon recently publicly expressed that this whole type of attention from the Recording Academy makes him uncomfortable.

In addition to his whole "Everyone should go home, this is ridiculous" thing, if Bon Iver wins at the 54th annual Grammy Awards, he should not thank the Academy's art department for what they've done to his body. Pictured in full below, the poster intended to accompany an annoying "We Are Music" website -- that you probably shouldn't access unless you're prepared to crash your browser -- is a crude bit of "this guy sings about winter stuff, so let's put him in an icy motif" design.

Before we continue, this is the whole damn thing:
boniver_grammys_poster.jpg
This, and the rest of the "We Are Music" posters have been kicking around online for at least a week, but those looking for a fresh tie-in to Vernon's quite-old comments about the Grammys and an amusing little Bon Jovi meme, latched onto the poster yesterday. Not only is the shot rather unflattering to begin with, it almost looks like he's extending the middle finger of his strumming hand.

In all probability, the record label pressure on Bon Iver to perform on the Grammys will be to great for him to turn it down, especially if he's going to win things. He could always take a page out of the Arcade Fire's book and instead of BMX bikes encircling him onstage, have a bunch of snowshoeing folks set the tone.

Will this "leaking" of the poster lead to more viewership? The 350,000-ish folks who purchased Bon Iver aren't anywhere close to the other artists in the campaign -- Adele, Foo Fighters, Paul McCartney, er, Skrillex -- boost the night could get.

Still, I'm far more surprised today that Skrillex fans aren't talking about how excellent his poster turned out. If there's anything that seems to capture the essence of what his fans see, feel, and hear -- in all the ways that the Bon Iver poster does not -- it's this poster (below).


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7 comments
Guy
Guy

This article should have skipped the Bon Iver poster altogether (there's really nothing special about it; in fact, it's a pretty good visual representation of the guy's music) and been all about how ridiculous that Skrillex poster is. Look at his mouth! Look at his whole head!

Sparky
Sparky

".............than a bunch of over-literate white people who probably feel that they should not be gathering in a big room and looking at each other and pretending that this is important."

But isn't that precisely what so many 'award shows' in fact are?

PACKERfaninMPLS
PACKERfaninMPLS

Ugh, the Skrillex poster is worse than Bon Iver's...  Don't get me wrong, the Bon Iver poster doesn't look great, but not as bad as the weird purple super-future-like Skrillex one (I don't even know who this dude is). 

Damien
Damien

It kind of looks like he blew up the fabled "Emma Forever Ago" cabin, and gently cooed and strummed as it exploded behind him. Very thematic for bypassing a sophomore slump.

joe
joe

I don't see what the big deal is. That Bon Iver poster really isn't that bad.

Damien
Damien

What in the world is a Skrillex anyway?

Reed Fischer
Reed Fischer

Yeah. Point being, the Grammys only know how to perpetuate that rep, as opposed to creating a broader audience.

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