New Minnesota Twins ad features the Decemberists' "January Hymn"
Set at the teeny little "forgotten" Brownie Lake located just north of Cedar Lake -- and not terribly far from Target Field, come to think of it -- this project created by Jonathan Chapman Photography and co. is a carefully structured piece of Americana that might even have a person pining for a few more cold days before the grass starts growing. Or not.
Minnesota Twins should pick a Bob Dylan song for a new anthem
In it, the youths appear to be clearing off the Brownie Lake with shovels and ice skates with a hockey game in mind, but as the tagline suggests, "It's time to start thinking baseball."
Pre-production involved creating an accurate baseball diamond the day before by having our team outline the shape of the ball field with a 100' measuring tape and shovels to remove enough snow to reach the base level of the lake.A 30-second version of the clip is already airing on TV as we await opening day on April 1.
Dan Edwards's picks.
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